9 March 2010, Cary, NC - Utilizing the latest in
communications technology as well a traditional print medium, three programs at
the IDEA10 International Engineered Fabrics Conference and Exposition will
allow exhibitors and attendees to connect with each other like never before
possible, say organisers INDA.
The new IDEA10 social networking site and the debut of
IDEA10 TV, being produced by Nonwovens Industry magazine, mark two significant
steps in improved networking and communications before and during the three
days of IDEA10, April 27-29, 2010, at the Miami Beach Convention Center in
Miami Beach, Florida. In addition, the IDEA News show newspaper, being
published by World Textile Publications, will highlight events and companies at
IDEA10.
“We want everyone attending IDEA10 to be able to take full
advantage of all that the event has to offer and the best way to do this is to
improve their ability to network,” says Rory Holmes, President of INDA. “Our
new social networking site and IDEA TV will increase the personal communication
and contact that has always been a vital aspect of IDEA and the IDEA News will
provide a close look at some of the more interesting developments and products
at IDEA10. It’s all about networking with the goal of increasing business.”
For the social networking site debut, all registered IDEA10
attendees and exhibitors will be sent an invitation to establish their own home
page. The goal is to make it easier for attendees at IDEA10 to set up meetings,
discuss important topics and to network in order to get the most out of the
three-day event. Attendees are encouraged to register early, so that they can
take advantage of this valuable service.
Among the features of the social networking site:
• Profiles of attendees who choose to participate, including
individual backgrounds and interests at the conference.
• A scheduling feature that allows two or more attendees to
set up their own meetings during the event.
• Private messaging that allows members to communicate
directly both before and during the event.
• The site is event-specific and an integrated calendar
allows attendees to create their own agendas, discuss sessions and see who else
is in the session with them.
• A public comments section lets attendees discuss sessions,
presentations and product introductions among themselves.
Marking the first time that live “television” will take
place at an IDEA show, Nonwovens Industry is producing IDEA TV, a video feed
produced from the IDEA10 show floor. Featuring breaking news and special
interest features as well as dynamic new marketing opportunities, IDEA TV will
be broadcast over the internet and promoted via email to every registered IDEA
attendee and subscriber to the Nonwovens Industry Breaking News at IDEA daily
electronic newsletter.
From a marketing perspective, IDEA10 exhibitors can sponsor
specific events or features with video introductions and closing tags. They can
also provide full feature videos that act as commercials to the original video
content. Nonwovens Industry will be providing video ad development and editing
services for the short feature sponsorships, as well as hosting services for
supplied, feature length commercial content. For information on IDEATV, contact
Matt Carey, 201-825-2552; mcarey@rodpub.com
For more information on the IDEA10 International Engineered
Fabrics Conference and Exposition: www.idea10.org