Five consumer products ranging from a unique floor-cleaning pad to a disposable bra liner have been nominated as finalists for the 2012 Visionary Award.

Now in its 11th year, the Visionary Award, which is given annually to a new consumer product that utilizes nonwoven fabrics in its final form, will be presented at the VISION 2012 Consumer Products Conference, January 23-26, 2012 at the Hotel Intercontinental in New Orleans, Louisiana. The finalists will make presentations during VISION 2012 and conference attendees will vote on the recipient of the 2012 Visionary Award.

The annual VISION Conference is organized by INDA, the Association of the Nonwoven Fabrics Industry. Each year VISION brings together executives from the nonwovens industry, consumer products companies and the retail sector. The VISION conference, now in its 11th year, features the latest in nonwoven consumer products' topics and trends, forward looking market data and great networking.

The five finalists are:

BandZorb Disposable Headwear Liners, from BandZorb LLC

The patent pending BandZorb Headwear Liners are self-adhesive, antimicrobial, absorbent, eco-friendly disposable bands that are sold in two sizes to fit virtually all visors, caps, hats, and helmets.

IntelliDent Toothbrush Holder, from E4 Technologies

IntelliDent is made from an SMS nonwoven that is slit and ultrasonically welded to form a pocket for a toothbrush. Each breathable, quick drying IntelliDent shield blocks surface and airborne microbes as it wicks moisture away from brush bristles, creating a cleaner, healthier environment for the toothbrush.

The Bra Liner, from Gelok International

The Bra Liner is a fully breathable absorbent liner that is designed to keep the skin and bra of the user dry and comfortable. The liner, which is extremely thin and unnoticeable when worn, absorbs and retains the moisture in a superabsorbent core and ensures the removal of moisture that would normally infuse undergarments and clothing.

O'Cedar ProMist Disposable Floor Cleaning Pad, from Tietex International

 This nonwoven composite incorporates airlaid nonwoven, spunbond nonwoven and film roll goods stitchbonded using microfiber and "scrubby" yarns. The two yarns are bonded in such a fashion that loops are created on the "A" surface and the combination of microfiber and scrubby loops provide exceptional floor cleaning performance.

Stomp ‘N Go Stain Lifting Pad, from Bissell Homecare

Stomp 'N Go is a stain-lifting pad that removes carpet stains with a single "stomp." The user simply places one of the pre-moistened pads onto the spot, gives it a good stomp, and then watches as the stain begins to absorb into the pad. Stomp 'N Go pads use an oxy-based formula to lift and remove most spots and stains within 30-minutes.

Nominees for the 2012 Visionary Award must be a finished consumer end product that contains a nonwoven fabric or utilize a nonwoven technology during its manufacturing process. The consumer product has to have been introduced to the trade or to consumers in 2011-12 and the product cannot have been selected as a finalist in any previous Visionary Award competition.

Products will be judged on their novel use of nonwoven technology, as well as on their consumer and trade acceptance. Eligible consumer product categories include disposable diapers, feminine hygiene products, adult incontinence products, household wipes and home filters, among others.