Sustainability will be one of the key topics at View. © View Premium Selection

View Premium Selection will open the Spring/Summer 2021 season with an international portfolio showcasing over 400 collections. From 3-4 December, leading fabric, trim and denim suppliers present their preview programmes and latest developments in Munich.

Most of the collections shown at this early stage are already well developed with a focus on new fashion trends which will ultimately be presented at Munich Fabric Start and Bluezone from 4-6 February 2020.

Once again, View confirms its strategic orientation as an early format for new developments, first colour and material trends and a high-quality product portfolio, organisers report.

"Given the industry's momentum, many manufacturers have become the new standard for bringing the market to 80% of the collection. Many of our customers use the textile shows in September to complete their collection. We will readjust in the remaining weeks until the main fair, complete individual articles and still work on some textures. But the actual collection concept is already part of the View,” said Mathias Menger, Yünsa.

Key topic

Represented for the first time at the show are Argomenti Tessili, Euromark Industries, T.B.M and agency Fabian from Italy, Ipeker from Turkey and TOC TaeOh Corporation from Korea. Furthermore, Jayne Goulding Design from Britain and Barth & Könenkamp Seiden, Könen Additionals, as well as SchweigerTochetermann from Germany, will be present.

The View Trend Forum will once again show selected ReSOURCE developments. © View Premium Selection

Sustainability will also be one of the key topics at View, which will fundamentally change the industry. The willingness of companies to invest and get involved here is growing from season to season. “Since two years, Dutel has been developing a sustainable section in its collection called Pure by Dutel using polyester recycled warp and organic cotton weft yarns. We are planning to swap all our polyester warps into recycled ones,” the manufacturer reports.

“We are sensitive to the use of recycled yarns. Many fabrics from the latest collection are eco-sustainable. The qualities in eco-cotton and viscose Ecovero are made with sustainable yarns. Our aim is to waste less and re-use the waste of production and consumers as new resources,” Lanificio Roma says.

“Besides providing sustainable labelling solutions for our customers, we aim to optimise our internal processes as well. By digitalising our documentation, working on rapid prototyping and investing an increasing amount of time and effort in digital sampling we are reducing input of resources on various levels,” shared Bornemann Etiketten.

View Trend Forum

The View Trend Forum will once again show selected ReSOURCE developments that offer innovative alternatives for future-oriented collections. “We are very pleased that the interest in VIEW is growing from edition to edition. The increasing internationalization among both suppliers and visitors shows the importance of this appropriate format at this early stage. VIEW is an intensively used business platform that in conjunction with Munich Fabric Start and Bluezone is set as an overall strategic and content-coordinated format,” commented Sebastian Klinder, Managing Director Munich Fabric Start.

The show will feature an international portfolio showcasing over 400 collections. © View Premium Selection

Already in the run-up to the event, visitors to View have the opportunity to find out all the important facts at the trade fair via the new Munich Fabric Start app. It allows quick and direct access to all exhibitor details and hall plans; a detailed filter function for creating a personal list of exhibitors; download of visitor tickets; and personal follow-up for after the fair.

www.viewmunich.com