The Lycra Company’s new Thermolite Everyday Warmth technology for socks traps the wearer’s body heat and stores it in hollow fibres to provide warmth without excess weight. Consumers will appreciate the key benefits the warming technology can provide.

Fibre blends have been defined through a proprietary, standardised measurement technique that measures the degree of warmth, helping to ensure that wearer’s feet stay warm.

“We’re laser-focused on producing high-quality fibres that empower our customers to create comfortable garments that deliver lasting performance,” said Sybille Bald, legwear strategic marketing director at The Lycra Company. “As the temperatures drop and people lower their thermostats to save energy, socks that help keep feet warm will become a critical component of daily attire. Thermolite Everyday Warmth technology for socks enables brands to differentiate their products while providing consumers in colder environments with the warmth they require.”

www.thelycracompany.com