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New spinning standard set by cycora
Circular alternative to conventional polyester diverte waste from landfills.
12th February 2025
Innovation in Textiles
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Denmark
Danish womenswear brand Ganni has signed an offtake agreement commiting to purchasing cycora regenerated polyester from Ambercycle’s first commercial facility.
The agreement will see Ganni scaling cycora into its collections, starting with replacing over 20% of its annual virgin and bottle recycled polyester consumption with the circular alternative made from end-of-life textiles.
Cycora is the first solution from Ambercycle, a Los Angeles-based material science company focused on creating decarbonised and circular materials. Created from end-of-life textiles, cycora offers a truly circular alternative to conventional polyester, diverting waste from landfills and reducing reliance on virgin resource extraction. Its virgin-grade quality and durability ensure it meets the demands of high-performance and high-quality applications.
Ambercycle’s partnership with Ganni began with a 30% cycora jersey that launched in November 2023. A second colorway, made with 70% cycora, quickly followed, showcasing the material’s scalability and performance. These early launches validated cycora’s high quality and ease of supply chain integration, laying the foundation for its adoption at scale.
The success of cycora’s early launches culminated in Ganni’s Paris Fashion Week collection, which featured three standout pieces incorporating the material. This success solidified cycora’s role in Ganni’s collections and inspired the brand to formalise its commitment through the offtake agreement.
“At Ganni, we’re always looking for ways to improve and take responsibility for our impact,” says Ganni’s founder Nicolaj Reffstrup. “Partnering with Ambercycle on an offtake agreement for cycora is a natural step in our commitment to circular, low-impact solutions. Agreements like this are vital to scaling innovative materials and reducing the fashion industry’s carbon footprint. There’s an urgent need to support innovators and drive long-term collaboration while holding ourselves accountable for transitioning to better material choices. We’re excited to see the impact this collaboration will have in the years ahead.”
“Collaboration is the cornerstone of building a circular future,” adds Shay Sethi, co-founder and CEO of Ambercycle. “Working with forward-thinking brands like Ganni allows us to take collective, incremental steps toward transforming the fashion system.”
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