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HeiQ sponsors high-tech triathlon suits

HeiQ sponsored the triathlon suits of the Super League Jersey Island athletes last weekend to help the MaccaNow Foundation fight cancer.

26th September 2017

Innovation in Textiles
 |  Zürich/Jersey

Sports/​Outdoor

The Swiss technology innovator HeiQ sponsored the triathlon suits of the Super League Jersey Island athletes last weekend to help the MaccaNow Foundation fight cancer. This HeiQ empowered tri-suit was developed in partnership with the Italian technical fabric specialty mill Taiana and the market leader in made-to-measure sports apparel REGNA.com.

Last week, the second Super League triathlon took place on Jersey Island. The Super League is introducing a brand new, fast-paced triathlon format to catch the interest of the broader sports entertainment landscape. During the Super League Jersey event, HeiQ sponsored the triathlon suits for the athletes who entered the corporate relay to support the MaccaNow Foundation.

“This is definitely the best tri-suit I've got. I was running flat out, sweating heavily, but I didn't feel cold when the wind blew. The suit transported the sweat away from me, I felt dry,” commented Richard Frickleton, member of the MaccaNow relay team at Super League Jersey Island.

Suit material

The suit material was co-innovated with HeiQ’s Italian fabric mill partner Taiana and contains Swiss HeiQ finishing technology. Taiana’s special woven structure is said to give the stretch fabric extreme ratio between weight and compression. HeiQ’s finishing was applied to further reduce chafing, allow for quick drying and improve hydro- and aerodynamic properties. While HeiQ and Taiana handled the fabric manufacture, MaccaNow sponsor REGNA handled the garment making and tailored each suit to its wearer.

The special characteristic of this HeiQ empowered tri-suit is the combination of multiple top-notch features. “I’m confident that the suits fulfilled the athletes’ high expectations and demands on high-performance gear,” said HeiQ’s Chief Operating Officer Paolo Savi.

MaccaNow is a Non-Governmental Organization (NGO) founded by the Australian two-times Ironman Champion Chris “Macca” McCormack. © HeiQ

The hydro- and aerodynamic drag of the fabric is reduced through surface structure modification at a microscopic level. As a result, the adhesion of water to the fabric is minimized enabling the triathletes to swim, run and bike faster. This special HeiQ finishing also smoothens the yarn’s surface, further improving friction reduction and abrasion resistance to help athletes protect from chafing and friction-derived injuries. The finishing makes the fabric extremely hydrophobic, thus wicking and drying occurs very quickly to avoid wetting out, the manufacturer explains.

MaccaNow

MaccaNow is a Non-Governmental Organization (NGO) founded by the Australian two-times Ironman Champion Chris “Macca” McCormack. His foundation is raising funds for athletes and their family members who are fighting cancer.

“Triathlon is a very small, tight-knit family, and you don't realize how many people are struck down by illnesses that rob families of so much. That's how we came about forming the foundation. We all travel around the world racing and raising awareness of cancer and other illnesses,” explained Chris McCormack.

HeiQ says it was pleased to support the foundation’s cause by providing the fast and sophisticated tri-suits at the Super League.

www.heiq.com

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