PrimaLoft claimed the Best Sustainable Textile Innovation at the Drapers Sustainable Fashion Awards 2021 for PrimaLoft Bio, the first-ever biodegradable, 100% recycled synthetic insulation and performance fabric.

Announced virtually on March 10th, the awards recognise the strides that are being made in reducing the fashion industry’s environmental impact and creating fairer working conditions across the supply chain.

PrimaLoft Bio high-performance fibres are made from 100% recycled plastic bottles and biodegrade in specific environments such as landfills, oceans, and wastewater.

When exposed to these environments, naturally occurring microbes break down the fibres to their natural elements, without leaving behind any harmful waste. Insulation and fabrics made from the fibres provide the same performance as products with virgin polyester fibres, providing lightweight warmth and comfortable protection for a variety of activities and weather conditions. In addition, the fibres are renewable and can be turned into a new high-performance material, repeated time and again, without any loss in quality.

Fashion and lifestyle brands already using PrimaLoft Bio include 4F, bleed, ESKA, Goldwin, Horsefeathers, Jack Wolfskin, Kathmandu, Klättermusen, Maloja, Nago, Namuk, Northland, NorrØna, Roeckl, Reusch, Ternua, Traumina and Viking.

Judged by an independent panel of sustainability and fashion retail experts, the Drapers Awards shine a spotlight on best practice within the industry.

“This exciting innovation is a huge step forward that will make a big difference as it completely biodegrades, leaving nothing behind,” the panel stated.

www.primaloft.com