Confitex, the developer of plastic-free absorbent and leakproof textiles based in Auckland, New Zealand, was recognised both for its technology and Just’nCase brand of reusable nursing pads at the 2021 Plux X Awards.

Plus X is the world’s largest innovation awards programme for technology, sports and lifestyle brands and previous winners include Apple, adidas, Audi, BMW, Lexus, Mercedes-Benz, Microsoft, Miele, Nike, Nespresso, Nikon and Weber.

The Confitex patented textile is highly absorbent, durable and odour-resistant when used in the company’s ranges of absorbent underwear for men and women and therefore also provides convenience, comfort and performance in the Just’nCase nursing pads for breastfeeding mothers. These can be easily slipped inside a maternity bra and can be worn day and night, held securely in place by the silicone grip matrix on the exterior

As well as winning coveted ‘bests’ for its technology and brand, Confitex received an impressive six out of seven possible seals for innovation, high quality, ease of use, functionality, ergonomics and ecology in the health and personal care category.

Confitex founder and design director Frantisek Riha-Scott said the awards were a testament to the commitment of his company to creating the most high-performing textile technology in the leakproof absorbent apparel industry.

“Rather than settle for the old-fashioned method of leakproofing with a layer of PU plastic, which remains the industry standard for the vast majority of brands, we have invented and patented the only fully waterproof fabric for reusable innerwear products that doesn’t contain PU plastic,” he said. “As well as the obvious environmental advantages, not using PU plastic also provides practical benefits, in that we can mould and heat-seal our designs without distorting the textile, and stitch through the waterproof layer without causing leaks – allowing for a far wider range of design options as well as superior leakproof performance. For our customers, another benefit is that they can launder our products in the washing machine and tumble dryer, whereas the layer of PU plastic in other brands tends to distort when tumble dried, leading to unwanted leakage.”

In 2020, Confitex commissioned global safety science laboratory UL to test the performance of its products against other leading reusable absorbent underwear and nursing pad brands on the market at the time. Comparative testing concluded that Confitex products offered a better combination of absorbency and leakproof performance than other brands.

The company’s products are available online in the USA, UK, Australia and New Zealand.

www.confitex.com