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UK graduate fashioning the future with Cordura
The Awards honour the students’ creativity and include a special Cordura Durable Design Award for functional, forward-thinking work apparel.
22nd April 2016
Innovation in Textiles
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Gloucester
Invista’s Cordura brand has announced the list of twelve students, who have been selected as semi-finalists of the 2016 Project 20/20 Student Design Awards, a young designer award. Their workwear of the future designs will be showcased at the Professional Clothing Show part of Safety & Health Expo, in London, from 21-23 June.
The Awards honour the students’ creativity and include a special Cordura Durable Design Award for functional, forward-thinking work apparel. “Innovation is an integral component of our brand ethos. The creative minds of young designers are essential not only to our brand, but to our role in the industry as we develop the durable fabrics of tomorrow,” said Cindy McNaull, global brand and marketing director of Cordura fabric.
“We are honoured to team up with the Professional Clothing Awards again to celebrate the next generation of textile industry innovators and empower students to design and create the professional clothing of the future.”
Entry for the awards closed in February. Fashion design students from across the UK were challenged to envision the future of professional clothing, including corporate wear, workwear and PPE, by producing innovative, style focused performance wear designs for the year 2020.
Judging took place on 1 March at the Double Tree by Hilton in Milton Keynes, where the judges were presented with the top 70 (down from 200) entries from Colleges and Universities from all across the UK. Student entries were scored on ten criteria including rating how well the design would stand up to everyday use in the job or industry sector chosen and how well the design brief for the workwear of the future was followed.
Yvette Ashby, Managing Director of Professional Clothing director-e show and awards led the judging and announced the top sixteen selections for further deliberation. From this group a final 12 semi-finalist designs were then selected to be made into garments.
The four finalists shortlisted for Project 20/20 and the Cordura Durable Design Award will be announced on 22nd June at the Professional Clothing Awards 2016.
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