Outdoor and sports brand USWE is starting up a partnership with fellow Swedish firm Polygiene to provide longer-lasting running vests that defeat odour.

USWE specialises in bounce-free backpacks and hydration packs for mountain biking, running, skiing and motorsport. It is now expanding the products in its Pace range of advanced running vests, with the Pace 2 and the Pace 8 for Spring/Summer 2021.

Both vests feature USWE’s patented No Dancing Monkey harness system, which holds the vest snug while allowing for a full range of motion and no restrictions on breathing during high levels of activity, meaning longer and more comfortable runs.

In addition, the vests in the Pace series are treated with Polygiene BioStatic Stays Fresh technology which inhibits the growth of odour-causing bacteria and stops the odour at source permanently. In theory, it therefore reduces the number of times a product needs to be washed or cleaned, saving energy, time and money, as well as prolonging the lifespan of the vest.

“For USWE sustainability is important in all aspects of our company,” said USWE CEO Jacob Westerberg. “We are looking at this first project together with our friends at Polygiene as the first of many projects together, in order to really make a difference. The Polygiene treatment of our Pace running vest series will make the lifespan of our products longer and reduce the impact on the environment significantly. We are excited to provide our customers the opportunity to take part in this project and to interact with our customers to learn more about how they perceive it.”

USWE has a strong global presence, with the US market accounting for approximately 60% of its sales, followed by the Nordic region with 16%, the rest of Europe 12%, and rest of the world 12%.

As it looks to further expand, USWE is also launching an IPO and has just joined the Nasdaq First North Growth Market.

“USWE has a unique offer thanks to its patented and user-friendly harness system for backpacks and hydration packs,” said Polygiene CEO Ulrika Björk. “We share the same values in terms of sustainability and prolonging the life of gear and equipment, which means that users can take full advantage of these products during high intensity activities for many years. We look forward to being part of the company’s future journey and wish them luck on their introduction to the Nasdaq First North Growth Market.”

www.uswe-sports.com

www.polygiene.com