aim’n, a Scandinavian activewear brand, has chosen YuniquePLM by Gerber Technology, a leading specialist in software and automation solutions for the apparel industry, for seamless data flow to decrease time to market.

Visibility through the entire workflow helps companies be more productive and collaborate to bring new products to market faster than before. “With the implementation of YuniquePLM, we are able to work at a quicker pace than ever before and have control of the full product development process from idea to production,” said Robin Mostacero, CEO at aim’n.

aim’n was created in 2013 to deliver inspiring sportswear to motivate and boost women as they strive to succeed at activities they love. The designs are inspired by owners Tekla and Helens’ childhood experiences, life, nature and favourite things. The company supplies more than 100,000 customers that visit more than 17 retailers in 8 different countries.

In addition to bringing products to market quicker, aim’n will be able to broaden their network of vendors and have control over the creation process of new products, according to Bill Brewster, Vice President and General Manager, Enterprise Software Solutions for Gerber Technology. “Gerber is excited to add aim’n to the YuniquePLM family. aim’n will be able to save more time throughout the entire workflow by streamlining the data through each step,” he said.

Gerber Technology delivers software and automation solutions that help apparel and industrial customers improve their manufacturing and design processes and more effectively manage and connect the supply chain, from product development and production to retail and the end customer.

Based in Connecticut in the USA, Gerber serves 78,000 customers in 134 countries, including more than 100 Fortune 500 companies in apparel and accessories, home and leisure, transportation, packaging and sign and graphics. The company develops and manufactures its products from various locations in the US and Canada and has additional manufacturing capabilities in China.

www.gerbertechnology.com