Mumbai-headquartered Birla Cellulose of the Aditya Birla Group has formed a long-term strategic partnership with US fibre-to-fibre recycling innovator Circ.

The collaboration will see Birla Cellulose purchase up-to 5,000 tons of Circ’s pulp annually for a period of five years from Circ’s first commercial-scale facility. This pulp will be converted into lyocell staple fibre, significantly enhancing access to recycled materials and supporting Circ as it scales its commercial production.

“Our partnership with Birla Cellulose, is significant as it demonstrates both our ongoing progress towards scalability as well as the industry’s commitment to investing in a truly circular economy,” said Peter Majeranowski, CEO of Circ. “Together, we are poised to create a more sustainable fashion future by integrating recycled materials into textiles on the global stage.”

“By combining Circ’s recycling technology with our cellulosic fibres we are significantly enhancing the potential for a truly circular economy,” added Dr Aspi Patel, CTO at Birla’s Grasim Industries.

With the appetite for recycled materials outpacing current supply, Birla’s willingness to procure and utilise Circ pulp ensures its customers will have access to high-quality recycled lyocell.

An interview with Peter Majeranowski can be read here.

www.circ.earth

www.adityabirla.com